This is my moving imagine advert, Beyonce Heat 2010.
My third choice is the Moving advert, Heat by Beyonce. I chose this as I think it was very well chosen to pick Beyonce as a celebrity endorsement as she is very well known by everyone, so therefore when you see/hear this advert you will know its her and can bring more interest to the advert. In this advert Beyonce is seen to firstly be walking and she starts to feel a wall and suddenly a wave of heat is reflected off the wall from her where her hands had just been, this shows us that the perfume can give you something special which you can only do if you have this perfume. The color of the bottle and the dress she is wearing, the flowers and also the wall are all red, red symbollises love and passion.
My second choice is the 1992 Dior Dune fragrance
This is my favorite advert out of the three because it shows how free the women looks. Her hair isn't perfectly styled and dried, she feels free and is controlling herself, this is showing if you have this perfume then you will feel great and free. She is confident as she is lying on the beach on her own not wearing much to cover her body, her skin is on show which shows she doesn't care what other people think so she is bold composed and collected. You can see the light shinning on her body very clearly which makes it appealing. All the colours in this are quite similar, the colour of her skin is very similar to the colour of her body, and the colour of her clothing is almost the same colour as the sky. This is very different to the first advert I picked, Chanel 1956. Its different because In the first advert (Chanel) its showing the perfume as a present given, as a 'christmas valentine' gift. Unalike the second one (Dior) which is more about women being able to be free and wild
My third choice is the 1956 Chanel advert
I think this is a very good advertisement, Its great because we get a good view of the purfume bottle
1-SEES HERself as a part of a happy romantic couple, smiling the idea of a women who needs a man, hiding her face in his shoulder, chanel at christmas will be the perfect gift at christmas as it symbolises a perfect romance -sucsess, happyness, mean being part of a romantic duo
2-romance, winter wonderland, it works through creating a fantasy enviromnet of wonder beauty and purity
-white christmas, emotional attatchment
3- not wearing revealing clothes, represnted as innocent, long length, snow on her coat,
This is one of my favourite advertisments because it shows an innocent women as a part of a happy romantic couple. The women is smiling and looks happy and sweet.
I think that this is a very good advertisement, Its great because we get a good view of the perfume bottle so we automatically know which perfume it is. This advertisement shows a women who see's herself as a part of a happy romantic couple. She is smiling and hiding her face in his shoulder which shows that she comes across as a women who needs a man.
